European Hoteliers Brace for Loss of American Travelers

With the EU’s ban and the U.K.’s mandatory quarantine on American travelers, many of Europe’s hospitality players are bracing for the impact on hotel occupancy levels. “The American is typically a great traveler for Europe, especially in July, August and September,” said Kike Sarasola, founder and president of Spain-based Room Mate Hotels. “So, for us, this is a big, big problem. We’re very worried.” The lion’s share of Room Mate’s 28-property portfolio is scattered across Europe, including in markets such as Madrid, Barcelona, Paris, Florence, Rome, Milan and Amsterdam. According…

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